Announcing your book just got easier

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pin it button Announcing your book just got easier

If you’re an old hand at marketing your Blurb books, you probably know all about our promotional tools like Badges, Bookmark It, and turning on Book Preview.

But those really in the know make the most of their personal networks by using the Announce feature. With Announce, you can email anyone a personalized invitation to come check out your book (even if that book is marked as private). The only problem for those power promoters has been risking RSI by typing in all those friends and family email addresses.

With our new “Import Contacts” tool, it’s a whole lot easier to quickly build your invitation list. Just choose your email service (Gmail, Yahoo! Mail, or Hotmail), log in, and all your contacts are there for your perusal – just pick the people you want to invite. If you’re more of an Outlook person than a webmail person, we’ve still got you covered. Import Contacts can also upload contact files in CSV – a file format that most popular email clients allow you to easily export to.

import contacts3 Announcing your book just got easier

Contacts can be securely saved on Blurb.com, so you don’t have to repeat the import process each time you want to announce a new Blurb book.

If you’ve created a Blurb book and want to try out the new Import Contacts tool, go to any of your book’s detail pages, and click on the Announce link (which you’ll see just below your book’s cover image). Once on the Announce page, click the Import Contacts button to get started.

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11 Comments

  1. What would dramatically increase sales would be a redesign of your ordering system. I watched in frustration today as one of my customers ordered a book from your website and was forced to jump through hoops. You make every person REGISTER, which is a step that is not needed and will make MANY people just give up and go away. There needs to be ONE page where the customer simply inputs their address, email address, and credit card info on that one page, clicks a button to get a verification of their data (and the ability here to make changes if so needed), and then the final click to place the order. Make things EASY FOR THE CUSTOMER.

      August 15, 2008 – 4:20 pm   Permalink
  2. I agree that potential purchasers should not have to register.

    Many people have never ordered anything on-line before and are already uncomfortable at doing so.

    MAKE IT SIMPLE

      August 16, 2008 – 9:01 pm   Permalink
  3. I agree with Ken. Being required to register to purchase is not the norm these days and is frustrating to people who just want to order something not register with a website.

    By Selina
      August 18, 2008 – 3:16 pm   Permalink
  4. KEN — YOU HIT RIGHT ON THE HEAD!!!
    I have had complaints from customers who tried to order a book & in short, they DIDN’T. Why should a CUSTOMER HAVE TO REGISTER? Many people want to buy a book but do not have any intention to of making one. Yet, that’s the whole marketing idea behind blurb — if a customer registers they then will soon purchase books or be written off by blurb.
    It would be great for blurb to redo the order page on books. I’d bet the sales would go up. When a customer wants to order a book, they click on a “ORDER BOOK” tab. That takes them to top part which shows mailing order to, the on the bottom, fill in credit card info. Click submit & the next page shows confirmation # for amount of purchase. Once that is done, they receive a confirmation email —- THAT’S HOW MOST COMPANIES DO IT. Why doesn’t Blurb ????

      August 18, 2008 – 8:46 pm   Permalink
  5. What would be even better – and something I’ve seen on other self-publishing web sites – is the ability to have a book available for sale via Amazon. Of course, it needs an ISBN, but the other sites I’ve seen that do this have nowhere near the quality of the books I’ve seen via Blurb. I’d even be willing to spend a little extra up-front for the ability to do this. :-)

      August 22, 2008 – 10:49 am   Permalink
  6. Maybe blurb ought to sign up for something like UserVoice.com or GetSatisfaction.com and allow us all to vote for the direction that Blurb should take.

      August 22, 2008 – 11:54 pm   Permalink
  7. Hey guys, thanks for all the great feedback. So you know, re: ISBNs and other suggestions, we incorporate all this feedback and use it when we prioritize what’s next for us. We know we need an ISBN solution that’s easier than the current workaround.

    You can read a blog on the subject and the ensuing discussion here:
    http://snurl.com/3j2pe-griz

    As far as registration, thanks for the feedback – your points are well taken, and this too is a discussion that’s already taking place here at Blurb. Stay tuned, and thank you for weighing in.

    Mike

    By Mike
      August 23, 2008 – 8:45 am   Permalink
  8. I’m working on a series of pictorial/genealogy books that involve various families. Some families will be interested in more than
    one book in the series – what would really be an asset to me is if
    I could access who purchased each book so that I can advise them
    of when the next book was available. I’m also wondering if there is a way for me to make a brochure from the site that might include examples of pages from the book – as many of my potential customers are not on the internet, but I would like to reach them for advertising and giving them an opportunity to purchase the book. Does blurb have any suggestions for this. My first pictorial/genealogy book is a 13×11 size book with over 240 pages and I’m hoping to sell a minimum of 50-75 books. Do you have any suggestions? By the way this is my 5th book using the blurb program – and the books I have ordered have been fantastic quality and have received wonderful reviews by not only the people who have purchased them, but by potential customers……

    By Terri Kallio
      October 27, 2008 – 5:36 pm   Permalink
  9. I just published 2 books through your site and am interested in the min frustration of potential clients as I’m about to send out an announcement.

    I see the comment from August by Mike from Blurb. This is November, so what’s the latest update on streamlining the customer purchace experience versusing the current where they have to register?

      November 20, 2008 – 8:09 am   Permalink
  10. I’ve just built my first Badge for use on my web site. Just to make a suggestion. The links for the bookstore and to blurb itself open in a new browser window / tab due to the code “target=’_blank’”. Unfortunately, the ‘preview’ link has this code missing and so opens in the current window. I can change this myself, but many users will not be able to. Just an idea.

    By nikos
      November 21, 2008 – 2:31 am   Permalink
  11. Many Thanks

    I have received my second book LOVE LONDON and its been loved….and highly appreciated by all the outcome is too good especially with the custom flow and premium paper,I would like to say I am very proud to be associated with Blurb,one thing I would like blurb to review is to include United Arab Emirates in the shipping list as well.Looking forward to create more books with Blurb .

    By Ambreen Jamil
      November 21, 2008 – 11:49 pm   Permalink

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