Category Archives: Apps

Apps are Wrong for Publishing

This post from Futurebook talks about how apps (i.e. for iPhone or Android) won’t yet generate enough money for publishing companies (and maybe that’s a good thing): Let’s look at numbers. Imagine you’re a publishing house releasing a celebrity-driven app. You rack up 50,000 units of App Store goodness. At a fiver per, you expect [...]

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“What is a Publishing App?”

Apple recently released a new subscription function for app-makers to use, that enables publishers to offer readers a subscription to their content. However, Apple’s terms for the new function state that publishers must pay 30% of subscription sales to Apple, however, and that publishers cannot charge a different price for a subscription elsewhere (on their [...]

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Live-blogging TOC2011: Value-added Apps

Talking about “How to Create Apps with Craft, Care and Polish”; Neal Hoskins (WingedChariot) with Gus Balbontin (Lonely Planet), Michel Kripalani (Oceanhouse Media), Pete Myers (BirdsInTheHand, LLC). Apps are in battleground, with Microsoft/Nokia, Apple, Sony, Google all squaring off to fight for control of this marketplace. It’s very hard to know how to make apps [...]

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