Blurb’s own CEO and founder tells the story of how she built the business – and a bit of her own story as well – in Inc.’s engaging “How I Did It” feature this month.
Back in 2006, when Eileen first introduced Blurb’s business plan, the publishing world was moving towards digital platforms. Going from digital back to print was a tough sell, but Eileen knew that millions of people around the world have stories to tell. And as all Blurbarians know, a book you can actually hold in your hands is a pretty powerful way to tell your story.
It’s a great read (okay, we may be just a little biased), so head on over to Inc.com to check out the whole article.