French Word-A-Day – From Blog to Book to Sales

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Blogger Kristin Espinasse has a très cool story. Kristin, an American who lives in France, took her wildly popular blog, French Word-A-Day, and turned it into a wildly popular Blurb book.

Picture7 French Word A Day – From Blog to Book to Sales

We caught up with Kristin by phone (alas, a trip to her vineyard home in Provence was out of the question) and she filled us in on her blog-to-book experience, and what she’s learned in the process.

Blurb: Okay, you had a blog. You had readers. Why a Blurb book?

Kristin: I’d actually done two books before. I self-published one in 2003 and in 2006 I got a note from an editor who noticed my blog. That ended up in a book deal with Simon and Schuster, which was great. But I was pretty sure that my readers wanted a book of my blog posts, and most publishers want new unpublished material. So I thought I’d do a test and put a Blurb book together of my blog posts from last summer. It really was just an experiment.

Blurb: So how did it go?

Kristin: Great. Within the first two weeks I sold 500 copies.

Blurb: Okay, this is going to sound transparent but it’s a real question. What about bloggers who don’t necessarily want to sell books? Should they still make a blog book?

Kristin: Yes! For one, servers go down – they’re not fail-safe. So having your blog posts in a book is a great way to keep a back up. Second, it’s a great way to share your blog with friends and family. My aunt and uncle are among my biggest fans but they don’t have a computer so this was the only way I could share my blog with them.

Blurb: So, what was it like to make your Blurb book?

Kristin: Easy. I already had the material so I just picked out the posts, chose the photos, and copied and pasted them into Blurb BookSmart®. I like working with BookSmart because it lets you call the shots.

Blurb: Any bookmaking tips for bloggers?

Kristin: Add a page at the end of your book and let people know about upcoming books or where to go to order more books. Also, I’m a big fan of Blurb’s ImageWrap books – I was really pleased with how my finished book looked and I’ll be doing more of those books in the future.

Blurb: And your number-one tip?

Kristin: Just make your book. Everyone hems and haws, and we’re all waiting to be perfect. Forget perfection. Click open BookSmart and start uploading. You’ll get hooked. Really, the enthusiasm grips you. Just start.

Picture11 French Word A Day – From Blog to Book to Sales

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One Comment

  1. What a fantastic idea. I am a prolific blogger and writer of my biggest passion in life: travelling. I am going to have a look at how I can convert my trips into a fun book. thanks for a wonderful idea.

      January 21, 2010 – 5:34 am   Permalink

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