How the Pros Design Book Covers

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How long does it take for the pros to design book covers? Not two minutes like this time-lapse video shows, but a good six hours or so … if you know what you are doing.

Lauren Panepinto, creative director at Orbit, ran her video screen capture as she designed a cover for the book series she works on. As she wrote on her company blog:

“Over 6 hours of my onscreen compositing, retouching, color correction, type obsessing, all condensed down to a slim sexy one minute 55 seconds of cover design. Trust me, no one wants to watch it in real-time…and even then I left out the not-as-riveting-onscreen stages of my cover design process, such as reading the manuscript, sifting through Alexia photoshoot outtakes, background photo research, etc.”

Looks like she used Adobe Bridge, Photoshop, Illustrator, MS Word for Mac, and Shutterstock to make her masterpiece.

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  1. The video is fabulous!
    Who is the artist and title of the music?!!!

    By xtian777
      March 16, 2010 – 8:43 am   Permalink
  2. Fantastic video post, particularly the realisation about the Eiffel Tower…great outcome too. Really informative and useful for me when I design covers. Plus it’s great to see someone else taking hours to complete their design – makes me feel human!


      March 17, 2010 – 5:18 am   Permalink
  3. This was brilliant! Loved it!

      March 17, 2010 – 8:29 am   Permalink
  4. Fabulous! I assure you that in the hands of the complete novice, PhotoShop can do some pretty great stuff but nothing like this. Thank you for posting the process in such an entertaining manner. And congratulations on your book!

    By SallyG
      March 18, 2010 – 12:41 pm   Permalink

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