If you come to South by Southwest, prepare yourself. Bring many books. People want to touch them, and no matter how many you bring, the crowds will outnumber the books on display.
Build up your beer tolerance, you’ll drink beer more than coffee, water or anything else. Look presentable, you’ll run into friends, former colleagues, journalists, musicians, filmmakers, bloggers, and Twitter followers.
Remember: It’s a very small world. Get ready to meet people from all the sites you frequently visit and respect. (Hello Mashable, imeem, Moo, Etsy, Zappos, Make, Creative Commons, etc.)
We’re off to eat some BBQ and rest our feet after our second day on the floor.
Our own Slevine gives her best rockstar greeting at the booth.
Pete Cashmore from Mashable and Mike from Blurb.
Chad at the Moo party. Yay! Indeed.
So many people blown away by Blurb.
Eileen, Blurb’s founder, talking to journalist Dan Fost.
Etsy and Moo hired the best DJ. Ever.
Cowboy up. The show goes all day and the parties last all night.
Don’t dare your colleagues to get Blurb tattoos.